Leadership & managementManagementCulture
Design Leadership
Richard Banfield
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How top design leaders build and grow successful organizations, from interviews with dozens of them.
153 pages2015O'Reilly Media, IncorporatedYour rating
About this book
Design Leadership asks what it takes to run a design firm or group in an industry that keeps shifting under the people leading it. Richard Banfield built the book on interviews he ran across two years with leaders at design companies ranging from small shops to large corporations such as ESPN. The chapters work through company culture, talent, office space and remote working, personal growth, planning, leadership styles, sales and marketing, and hard-won mistakes.
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