Good Strategy Bad Strategy

About this book

Good Strategy Bad Strategy clears up the muddled thinking behind many strategies and shows how to create an action-oriented strategy for real conditions. Rumelt defines a good strategy as a focused, coherent response to the obstacles blocking progress, one that applies power where it will matter most. The book takes apart the values talk, buzzwords, slogans and financial targets that often pass for strategy, then sets out nine sources of power. Examples are drawn from business, nonprofit and military affairs, used to bring the book's ideas to life.